The Land, the factory and the city
Generally speaking there are three ways that you can look at the world. The way of the city, the way of the factory and the way of the land.
The way of the land is the more traditional way where rituals and faith play a big role. The way of the factory is the more linear way, the way of ratio, a way that has spread itself during industrialisation all over the world.
It was Albert Einstein who said: "logic will bring you from A to B, but creativity will bring you everywhere". And isn't that what we all want? We want to be everywhere; we want to explore new things. That is why the third way has to be the way of the city, the way of creativity.
The city is the place where people meet, the place where everything gets together. It is the market place, the place where you can find culture. It's where you're chances are. And no, of course, the city is not the only place where one can find creativity. But it is certainly the place where you can find it most often. And next to creativity you will always need logics and tradition. Tradition that has to do with beliefs, with your ancestors - that's where you come from. And without linearity there would be no water from the tap and all the trains would not be able to go.
Creativity has always been there. Without creativity there would never be something new. Creative people are constantly searching for inspiration. That is what they can find in the city. The city as a place where people can meet, the city of culture. That attractive city of today, that's the creative city.
The text is based on an article by Waldemar Herngreen